
Hollister Co. opened its first store in July 2000 at the Easton Town Center in Columbus, Ohio. The concept was formulated around a fictional background story created by Mike Jeffries to provide more of an atmosphere for the HCO shopper.
The fictional story states Hollister was founded by J.M. Hollister in 1922 as a pacific merchant shop in SoCal. All of Abercrombie & Fitch Co.'s spin-off brands have an accompanying fictional background (including RUEHL No.925 and Gilly Hicks).
HCO's rapid success led Abercrombie & Fitch Co. to notice that the HCO brand was eating into the revenue of the Abercrombie & Fitch brand, referred to as a cannibalism effect. In order to properly distinguish A&F from HCO, higher-grade materials and construction were introduced strictly in the production of A&F clothing and goods, thus raising the prices of the latter.
Our Hollister clothing is obtained direct from the brand in the USA.
Hollister produce a range of:
Hollister Hoodies
Hollister Polos
Hollister T-Shirts
Hollister Shirts
Hollister Shorts
Hollister Knitwear
Hollister Jackets & Coats
Hollister Accessories
